Valentine’s Day?
Just a normal day at DEICHMANN

New social media campaign offers a cheeky new take on the day of lovers Opinions are divided about Valentine’s Day. Team Romance has little hearts in its eyes on Valentine’s Day and dreams of red roses and declarations of undying love, while for others, 14 February is just another day. The fact is: Not everyone […]

DEICHMANN is Top Employer 2023

DEICHMANN is Top Employer 2023 A strong award: We are happy to announce that DEICHMANN is recognised as a Top Employer 2023 in Germany. In an extensive certification process, the independent Top Employers Institute examined the DEICHMANN headquarters based on the information of a HR Best Practices Survey.

DEICHMANN demonstrates –
how to sell (affordable) shoes online

Europe’s biggest shoe retail company is launching a Black Week social media campaign “That’s my generation,” explained 17-year-old Moritz Schuhmacher. “Generation web shop.” He’s the young man featured in DEICHMANN’s current social media clip showing followers how to avoid spending too much when buying their new favourite shoes. How can they do that in a […]

What to Wear in Autumn/Winter
Collection highlights at DEICHMANN

Women’s styles in leather and synthetics It’s A Style Empowerment Whether she’s a woman with full-time family commitments, a working power mum or a career girl focussing on the next step up the career ladder – the modern woman decides for herself where her life is going. And one thing is certain: Strong women need […]

Shoe fashions S/S 2022
Collection highlights at DEICHMANN

Ready for Life and Ready to Show It Ladies’ Trends: Synthetic and Leather On-trend trekking and combat sandals for a fashion date with girl friends. Relaxed family trips in new stylish sneakers or lovingly detailed summer wedges, slides and sandals, where the beach promenades are ours to enjoy. Finally, it’s time to get out, meet […]


FOR YOU
the DEICHMANN umbrella brand campaign is about the journey of life

ESSEN, 22 March 2022. The core message of Europe’s biggest shoe retail company’s current campaign is concisely communicated in carefree images: DEICHMANN has the perfect shoe for every moment in life. In the new spring/summer campaign entitled FOR YOU the market leader showcases its comprehensive portfolio of lifestyle and performance shoes, sneakers, sandals and slides […]

DEICHMANN helps orphans from Ukraine

We are following the war in Ukraine with great concern. Few would have thought it possible for there to be another war on European soil in the 21st century. Everything must be done to save human lives. Hostilities must cease as soon as possible. It is impossible to foresee the full economic consequences at this […]