9. April 2025. Essen-based family-owned company DEICHMANN continues its run of success
in the anniversary year 2024 and makes record future investments in 2025
Essen, 9. April 2025
Encouraging revenue development in company’s 111th year / challenging environment for the footwear retail trade
DEICHMANN had a very successful 2024, closing out with record revenue of around 8.7 billion euros. Despite the challenging market framework, Europe’s biggest footwear retailer continued to perform well. Now that its 111th anniversary year has come to an end, the company is looking forward to the future with optimism. Record investments are planned for 2025 in the further modernisation of the strong store network, in IT and in logistics, as well as in a state-of-the-art campus at the tradition-steeped company headquarters in Essen.
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19. March 2024. DEICHMANN remains on track for success in its 111th year
Record revenue/growth against the sector trend
Essen, 19. March 2024
Europe’s biggest footwear retailer closed 2023 with record revenue of 8.7 billion euros. DEICHMANN is optimistic about the future on its 111th corporate anniversary. In the current year the family-owned company is planning group-wide investments of around 374 million euros in the modern store network, IT and logistics, among other things. A new state-of-the-art building with offices and generous meeting spaces is also being built at the company headquarters in Essen to accommodate the growing number of employees. The new DEICHMANN campus represents the company’s positive development over the past decades and an investment in the future of the group.
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5. February 2024. Because we love shoes
DEICHMANN starts out its anniversary year 2024 with a big brand campaign
Essen, 5. February 2024
DEICHMANN is more than just a shoe retailer. We’ve been supporting our customers at every step and turn for 111 years. We want everyone to be able to afford good shoes – whether they need them for everyday wear, sports or holidays, first steps, milestones or comfort. DEICHMANN is manifesting this vision in a multichannel brand campaign with powerful imagery and starting out the year in a communication-centric way. The campaign appeals to everyone, from the young to the young at heart, from style hunters to sneakerheads – all of whom know they can always count on best value for money. After the strong launch in spring the campaign will be a fixed part of the communication strategy helping to bolster DEICHMANN’s position as Europe’s #1 shoe love brand.
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16. November 2023. Topping out ceremony for the new main building at the DEICHMANN campus:
an investment in the future and the location
Essen, 16. November 2023
An international company with local roots: DEICHMANN SE has extended its corporate headquarters in Essen with a new office building. Europe’s largest shoe retailer’s campus boasts a harmonious design that perfectly blends into the surrounding urban architecture. It is both modern and cosmopolitan, with pleasant workspaces.
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28. March 2023. Record revenue: the DEICHMANN Group breaks the 8 billion euros revenue barrier
Strong growth at existing sales outlets, successful acquisitions and major investments in the company’s 110th year
Essen, 28. March 2023
Good news from Essen: Europe’s biggest shoe retailer DEICHMANN is reporting significant growth for 2022. The group’s gross revenue reached the record level of more than 8 billion euros in 2022. The Essen-based company focused on taking advantage of opportunities, despite the crisis, and made forward-looking investments to establish strong strategic foundations for the future. In 2023 DEICHMANN remains focused on self-funded expansion, the modernisation of the store network, the consistent expansion of its brand portfolio and the optimisation of its successful omnichannel strategy.
Read more30. September 2016. DEICHMANN-Group acquires Buffalo Boots
Essen, 30. September 2016Essen/Hochheim 30 September 2016. On 29 September 2016, the founder of Buffalo Boots GmbH, Mick Conradi, and the DEICHMANN group signed a purchase agreement for the acquisition of Buffalo. It is still subject to approval by the antitrust authorities. The purchase price was not disclosed.
Essen, 17. February 2015. DEICHMANN sales revenue grows by 6 percent in 2014
Essen, 17. February 2015
DEICHMANN sales revenue grows by 6 percent in 2014
172 million pairs of shoes sold worldwide / Sales revenues in Germany reach two billion euros for the first time / Omni-channel strategy to be developed furtherESSEN, 17 February 2015. The DEICHMANN Group sold around 172 million pairs of shoes in 2014 – five million more than in the previous year. In 23 European countries and the USA, the Group recorded gross sales in the past financial year of €4.9 billion (€4.2 billion net) – the highest ever in the over 100 years of the company’s history. The increase in sales revenues after adjustment for exchange rate effects is thus six percent. At the end of 2014, Europe’s largest shoe retailer operated a total of 3,600 branches worldwide and employed a workforce of around 36,150 people. This means that the company created 1,100 new jobs in 2014. In the current year, DEICHMANN will invest some €208 million in the international infrastructure, around €79 million of which will be invested in Germany. In Germany alone, around 350 new jobs will also be created in 2015.
Read moreEssen, 18. January 2016. Shoe Trends S/S 2016
Essen, 18. January 2016
More volume, easy chic and boho style
The fashion of spring and summer 2016 will be predominantly light and bright, and sporty styles will continue to play an important role. Flowing fabrics with more volume are representing easy chic while floral and tropical prints reference the ethno and festival look of autumn. Jumpsuits and maxi dresses in seventies style are taking the fashion world by storm. As well as delicate pastel tones, nude and beige, brilliant white is setting the tone and vibrant orange, mustard yellow, pink and cognac are just as popular. The star of the season is vivid royal blue.
Read moreEssen, 19. August 2010. Growing with the internet – from Shop to Facebook
Essen, 19. August 2010
Growing with the internet – from Shop to Facebook
19. August 2010. When DEICHMANN started its online shop in 2000, it was regarded as a pioneering venture by the industry. Shoes on the internet? This was definitely new territory. But Europe’s largest shoe retailer was not afraid to tread new paths; it knew the ropes of experiments. As early as the 80ies, DEICHMANN were the first to introduce a self-service system in shoe retailing, which was initially the subject of some ridicule by the competition, but was very quickly accepted by their customers.
Read moreEssen, 6. October 2014. In Memory of Dr. Heinz-Horst Deichmann
Essen, 6. October 2014The German Entrepreneur died on October 2, 2014
Essen, October 2014. Dr. Heinz-Horst Deichmann, founder of the shoe retailer chain carrying his name and deputy chairman of the board of DEICHMANN SE, passed away on Thursday, Oct. 2, 2014, at the age of 88. After the Second World War the studied physician and theologian turned his parental shoemaker shop in Essen into an international shoe chain, which today is the market leader in Europe. His son Heinrich Deichmann (52) (bearing the same name as his grandfather) has been chairman of the board since 1999. The company has been in the family’s ownership for three generations
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